Conversion campaignPosts and articles about Conversion campaignCommunityCustomer segmentation and discountsHow can I segment my customers to better understand how different groups respond to different types of discount campaigns?CommunityAre TikTok ads effective?Is it easy to set up a campaign that converts TikTok ads?CommunityWhat is the formula for calculating the macro conversion rate?How do you calculate the macro conversion rate?CommunityHow does the last touch attribution model work?I've just started running an online marketing campaign and learning as I go along. I came across something call the 'last touch attribution.' What does that mea...CommunityWhat classifies as a direct conversion in Google ads?What do direct conversions mean in Googe analytics?CommunityWhat is an example of macro conversion?Would customer service count as a macro conversion?CommunityWhat is last click or direct conversions?I'm busy learning the different types of conversions analyzed by Google Analytics and how they work. I'm not sure I understand what a 'last click conversion' me...CommunityTraffic vs. Conversion Campaign: What's the difference?What is the difference, and how do I set them up?
