Profit Analytics Blog

Read expert articles with insights about e-commerce profitability from analyzing thousands of e-commerce businesses' data.
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Suntouched is a fast-growing eCom brand that specializes in hair lighteners. Founded two years ago by Charlotte St-Germain, Suntouched has expanded its online presence from Shopify

October 15, 2023

Suntouched success story preview image
a map with the words tariff on it
Profit calculation

April 5, 2025

Are You Prepared for New US Tariffs? A DTC Survival BlueprintAre You Prepared for New US Tariffs? A DTC Survival Blueprint The global trade landscape is shifting, and new US tariffs are taking center stage, impacting businesses of every size and type. For DTC b
the top 10 multi - shop & geos metrics to monitor in 2021
Business

March 13, 2024

Top 10 Multi-Shop & Geos Metrics to Monitor in 20241. Contribution Profit & Expenses Breakdown (P&L) Understand your profit (after deducting all variables expenses and marketing costs), and cost distribution for each store and sales platform.  See wha
a man standing in front of a purple background
Business

March 11, 2024

Q&A with Ben Cogan: How Agora Smartly Manages Brands to Drive ProfitabilityWe sat down with Ben Cogan, from Agora Brands, a super successful eCommerce brand aggregator, to hear about their approach to acquiring and managing D2C brands. Ben shared his expert insights on maxi
a man standing in front of a purple background
Business

March 7, 2024

Q&A with Ben Yahalom: Profit Tracking, and E-commerce Profitable Growth We sat down with Ben Yahalom, the President at True Classic, a guy who knows a thing or two about growing an eCommerce business into an empire while doing it profitably. He shares his North Star metr
a person holding a box with the words nailing ecommer shipping
Shipping

December 25, 2023

Nailing eCommerce Shipping: A Profit-Focused AnalysisIntroduction Shipping is the crucial intersection where the online and offline worlds meet. It’s much more than just another expense - it's the final touchpoint with your customers, where promises are
a person holding a bottle of deodorant on a purple background
Business

November 28, 2023

From Financial Fog to Profitability: Plastic Bag Partners See 71% Rise in Net Profit Frank Schiebler is a dedicated entrepreneur leading two thriving eCommerce businesses. With Well Care Botanicals, he has spent the last three years providing consumers with high-quality hemp extract
modkat success story
Profit optimization

October 15, 2023

How Modkat Achieved a Clear and Comprehensive View of Their True-Profit Modkat, a small business for cat lovers, started its journey with a clear mission - blend style with functionality. With their award-winning cat litter box designs, Rich and Brett had an all too famil
Ransom Spares case study
Business

October 15, 2023

Ransom Spares Optimizes Business Efficiency and Profitability with BeProfitRansom Spares is more than just a spare parts wholesaler and retailer for home and garden appliances. It’s a family company based in Somerset, UK, that believes in a ‘make & mend’ culture instead of a
Wooden blocks with the words 'Gross', Profit', and 'Margin' with a pen and glasses on a blue surface
Profit calculation

September 21, 2023

Gross Profit vs. Gross Margin: How Do They Differ?Thinking of starting your own small business or looking at improving your current small business's profitability? Getting to know and understand the key difference between gross profit and gross margi