Conversions vs. Traffic: Which is more important?

How to Use Facebook Conversions API for Your Shopify Store

Facebook Conversions API is a great way to track sales on your Shopify store. Here's how you can use it.

Ultimate Sales Funnel Metrics Guide for E-Commerce Sellers

Discover what a sales funnel is, its various stages, and which important metrics you must use to optimize your e-commerce business and boost your sales.

4 Best Conversion Rate Metrics for E-Commerce Startups

Want to know if your e-commerce startup is performing well? Check out these conversion rate metrics and how to use them to measure your business' performance.

Setting up Google Ads Conversion Tracking for E-Commerce Stores

Google Ads has a very efficient conversion tracking system which allows you to track individual purchases and other types of conversions. Learn more here.

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

What attribution model does Google analytics use?

How are default conversions credited in reports and channels?

How does Google Analytics determine which conversion goes where and where do the default conversions get credited?

What happens if you copy a Facebook ad?

Some say that duplicating a Facebook ad will increase your conversion. Is this true?

What is the lookback window for in Google Analytics?

What role does the lookback window play?

How do I create a conversion ad campaign on Facebook?

Hi, I'm relatively new to social media marketing and have been learning a lot! I now want to build an ad campaign for conversions on Facebook, but I don't know where to begin. Any guidance would

Why are my Facebook ads not converting anymore?

Hi guys, I've been using Facebook ads, and they've been working really well for me. However, they have suddenly stopped working. What do I do?

How do you calculate the change in conversion rate?

I need to see whether the conversion rate has increased or decreased. Is there a formula I can use it calculate the conversion rate?

Best practices for increasing MUV to my site?

Hey guys, what are some of the practices/techniques you use to increase MUV (monthly user visits) to your online store?

What is a good sales funnel conversion rate?

How much do Facebook ads cost in 2021?

I want to run a social media advertising strategy for my online business, but I have no idea how much Facebook ads would cost. Can someone please tell me?