How is the conversion rate of Google ads calculated?

Ultimate Sales Funnel Metrics Guide for E-Commerce Sellers

Discover what a sales funnel is, its various stages, and which important metrics you must use to optimize your e-commerce business and boost your sales.

What do macro conversions indicate about your digital marketing?

What is macro conversion, and someone please give me an example of how it works?

4 Best Conversion Rate Metrics for E-Commerce Startups

Want to know if your e-commerce startup is performing well? Check out these conversion rate metrics and how to use them to measure your business' performance.

How to Use Facebook Conversions API for Your Shopify Store

Facebook Conversions API is a great way to track sales on your Shopify store. Here's how you can use it.

How to Increase Your Shopify Conversion Rate

Learn how to increase your Shopify conversion rate with these simple yet effective tips.

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

Setting up Google Ads Conversion Tracking for E-Commerce Stores

Google Ads has a very efficient conversion tracking system which allows you to track individual purchases and other types of conversions. Learn more here.

Why are my Facebook ads not converting anymore?

Hi guys, I've been using Facebook ads, and they've been working really well for me. However, they have suddenly stopped working. What do I do?

What is the lookback window for in Google Analytics?

What role does the lookback window play?

Google Analytics: How do you analyze a conversion path?

How do you calculate the change in conversion rate?

I need to see whether the conversion rate has increased or decreased. Is there a formula I can use it calculate the conversion rate?

What are the benefits of dynamic UTM parameters?

I've heard about UTM parameters and I want to start using them for my business, but I'm not sure how this will help. In the last several months, I have made a lot of progress with my site, and my

How do you analyze conversions on Google Analytics?

How and where do you analyze conversion paths? Are there any KPIs that I should know about?

What is a good sales funnel conversion rate?

What is a good conversion rate for Facebook ads?

What is a good funnel conversion rate?

What is considered to be a good conversion rate for a fairly new online store?