What is assisted conversion value in Google ads?

What is the average ad conversion rate on Snapchat?

Are Snapchat ads good?

Setting up Google Ads Conversion Tracking for E-Commerce Stores

Google Ads has a very efficient conversion tracking system which allows you to track individual purchases and other types of conversions. Learn more here.

What is the difference between traffic and conversion ads?

What is the difference, and should I run traffic or conversion ads?

Google Ads vs. Instagram Ads: ROI Analysis Per E-Commerce Vertical

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4 Best Conversion Rate Metrics for E-Commerce Startups

Want to know if your e-commerce startup is performing well? Check out these conversion rate metrics and how to use them to measure your business' performance.

CPC Industry Benchmarks: Are You Spending Too Much?

Although CPC benchmarks vary based on industry, platform, and ad type, knowing them can help guide you in more strategic and optimal ad spend.

Calculating CTR For Beginners: Formulas, Guides & Examples

Analyzing a business's click-through rate can provide valuable insight into its advertising performance.

Google Ads vs. Amazon Ads: Which is Best for E-Commerce? (2023)

Choosing between Google Ads vs Amazon Ads for your e-commerce store can be complex. Here’s what you need to know about each option to make an informed choice.

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

Conversions vs. Traffic: Which is more important?

What is the main difference between the traffic and conversions objectives, and which should we aim to have more of?

What happens if you copy a Facebook ad?

Some say that duplicating a Facebook ad will increase your conversion. Is this true?

How do I add dynamic UTM parameters to Google Ads?

I want to track information about the source of clicks on my Google Ads. I know that auto-tagging UTM tags is the default setting to track the source of customer clicks. Since I want to record th

How do I find and track the ROI for Google ads?

Can I find the ROI in Google Analytics or do I have to calculate it? If I have to calculate it, can someone please share the formula for ROI with me?

What is CPA on Google ads?

How does Google CPA mean and how does it work?

What does CPA in Google Ads marketing mean?

Why are my Facebook ads not converting anymore?

Hi guys, I've been using Facebook ads, and they've been working really well for me. However, they have suddenly stopped working. What do I do?

What does first-touch contribution in Google Analytics mean?

I've noticed that Google Analytics has got different contribution models. I'm trying to understand what the first interaction with Google Analytics means and indicates. If anyone can provide me w