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Why is digital marketing necessary for e-commerce?

Asked 2 years ago

There are so many different types of marketing, so why is digital marketing specifically important for an e-commerce business?

Gareth Browne

Thursday, December 02, 2021

ECommerce has a huge benefit as you effectively have the ability to reach billions of people connected to the Internet. Customers are not dependent on word-of-mouth, actual content, as with ECommerce they can read reviews on the product and see for themselves if it is worth their money. It is a way to reach a massive audience and potential customer base with minimal effort and maximal efficiency.

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