Marketing metricsPosts and articles about Marketing metricsBlogRob ElgarTop 7 Amazon Marketing Metrics You Should 100% Be TrackingMarketing metrics are used to measure the success of a campaign and, in conjunction with retail metrics, can help clarify which methods are fostering business g...CommunityWhat is Meta’s aggregated event measurement?Hey guys I've just heard that Meta has released their AEM but I'm not quite sure as to how I can fully utilize it for marketing analytics. Can anyone point me i...CommunityHow to measure effectiveness of marketing campaign?Hello, I am running a B2B organization and I am wondering which are the best metrics to track my sales campaign success. I have read about ROI and CPA, but are ...CommunityWhich metrics do I consider for YouTube ad performance?Hi there. I have recently started implementing YouTube ad campaigns and I am looking to measure the success of these campaigns. Does anyone know which key metri...CommunityHow do I calculate CTR for Instagram?Hello! I have started tracking Instagram metrics in order to measure how I can increase the amount of viewers who click on the link in the Instagram bio which i...CommunityHow can I calculate follower growth rate for Instagram? Hi there. I am looking to start tracking follower growth rate on Instagram, as I have heard that this provides an indication of the target audiences' engagement...
