Profit optimizationPosts and articles about Profit optimizationBlogStaff EditorHow Suntouched Double Their Profits and Cut Expenses in HalfSuntouched is a fast-growing eCom brand that specializes in hair lighteners. Founded two years ago by Charlotte St-Germain, Suntouched has expanded its online p...BlogMarcel DeerE-commerce Shipping Insurance In 2023: What Are Your Options?Running an online store in 2023 requires shipping insurance. There are various risks during the shipping process you need to think about: parcels can be lost, d...BlogBrody HallCustomer Profitability Analysis: Benefits, Formula, and Step-By-Step GuideCustomer profitability is the difference between the gross profit margin earned on a customer and the cost incurred to acquire them. Most businesses determine c...CommunityBest products to cross-sell on Shopify?What are the best products to cross-sell on Shopify?CommunityHelp with product differentiation.Hey guys, I could use some help with my Shopify store. I'm selling cutlery and other kitchen accessories online and want to drive growth this year. Does anyone ...CommunityBest products to upsell on Shopify?What are the best products to upsell on Shopify?CommunityWhat is the average profit margin for dropshipping?Is dropshipping worth it? What is the average profit margin for dropshipping recently? I've just been wondering if it is profitable seeing as it have become so ...CommunityHow does customer segmentation improve e-commerce profitability?I'm really looking to boost the profitability of my Shopify store and heard someone mention to me that customer segmentation can help with this. The thing I'm c...CommunityIs dropshipping with Eprolo profitable?I've read reviews on Eprolo and it seems to be the leading platform for dropshipping at the moment. What are the advantages and disadvantages of using Eprolo as...CommunityHow can my net margin be increased?What are some good strategies to employ, which will help increase my company's net margin? Is there a universal strategy that works, or is it specific to a comp...CommunityBusiness Analytics: What are good KPIs?Hi all, when doing a profit analysis and looking at business costs etc. What are some good key point indicators that I should be looking at?CommunityHow effective are Google Shopping ads?Do Google shopping campaigns convert and increase profit? CommunityWhen using Facebook for advertising, what is a good ROI to expect?On average, should I be getting a high return on investment if I advertise on Facebook? CommunityWhen advertising on Instagram, what is a good ROI?Does Instagram advertising have a high return on investment? Is it a good platform to consider for advertising?