Help with product differentiation.
Asked a year ago
Hey guys, I could use some help with my Shopify store. I'm selling cutlery and other kitchen accessories online and want to drive growth this year. Does anyone have any tips as to how I could differentiate cutlery products?
Scottie Gordon
Thursday, March 16, 2023
In order to get your products to stand out and appear unique, you need to ensure the following:
- You use high-quality and relevant pictures
- Use detailed product descriptions
- Focus on how your cutlery stands out among the rest
Some ways to differentiate your products could be by making them the cheapest, having the best quality, offering the largest range, helping the customer feel good about buying them (eg. sustainably sourced materials), and more.
Be creative and pay attention to how your product serves your customers. If you can see it and show them, the sales will come rolling in.
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