When advertising on Instagram, what is a good ROI?
Asked 5 years ago
Does Instagram advertising have a high return on investment? Is it a good platform to consider for advertising?
Jolina Regin
Monday, October 25, 2021
Instagram has a very high ROI - an average of $65 per referred sale. In comparison, Facebook users however, spend around $55 per referral and Twitter users only spend an average of around $46. Unlike Facebook or Twitter, Instagram has a significantly higher conversion rate of 1.08%, which means for advertisers it is a considerably better option.
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