How do you measure Banner Effectiveness with Google Analytics?
Asked 4 years ago
Is it possible to track banner clicks using Google Analytics?
Emilė Kleopatra Miežlaiškytė
Tuesday, October 26, 2021
You cannot track it natively in GA, but it is possible to report it. You must add a unique identifier to the URL of each banner. Create an event like this: pageTracker._trackEvent("Banner", "<Banner name or ID>", "click") - it will allow you to see the total no. of impressions and clicks on the banner.
Please follow our Community Guidelines
Related Articles

4 Ways to Boost E-Commerce Sales in the 2022 Holiday Season
Brody Hall
November 24, 2021

How to Calculate WooCommerce COGS to Analyze Sales, Inventory & Gross Margins
Rebekah Brace
April 21, 2023

Google Analytics Cohort Analysis: Simply Explained (+examples)
Kate Pauline Galagnara
February 2, 2023
Related Posts
Blog
Shir Lapidot
Top 6 Shopify Sales Funnel Apps
Blog
Kate Pauline Galagnara
Google Analytics Cohort Analysis: Simply Explained (+examples)
Can't find what you're looking for?