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Profit Analytics Blog

Read expert articles with insights about e-commerce profitability from analyzing thousands of e-commerce businesses' data.
AllProfit OptimizationProfit CalculationBusiness Metrics
Suntouched is a fast-growing eCom brand that specializes in hair lighteners. Founded two years ago by Charlotte St-Germain, Suntouched has expanded its online presence from Shopify
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Profit optimizationHow to Use Snapchat Ads to Boost Your E-Commerce StoreDid you know that nearly 75% of Gen Z and millennials use Snapchat for at least 30 minutes every single day? With statistics like that, it goes without saying that, if you are looking for an effective
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Profit optimizationUsing Instagram With Shopify to Boost Conversions: Benefits and GuideThe use of social media and e-commerce shopping platforms has reached an all-time high, with Instagram quickly becoming the newest social media platform for online retailers using Shopify. This omnich
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Profit optimizationThe 5 Best E-Commerce Business Revenue ModelsThe e-commerce business revenue models are varied and cover a wide range of verticals and industries. To keep your operations running and profitable, we will explain exactly which revenue models apply
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Profit optimizationHow localizing your eCommerce website can increase profitThe internet has forever changed the way businesses market themselves and their products. Very few brands are now genuinely local, as potential markets span the globe. If you want your eCommerce busin
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Profit optimizationHow to Boost Sales With Upsell and Cross-Sell for WooCommerceOnline merchants are always looking for ways to maximize their potential to drive more sales and profits. The more sales you can procure and the more profit you can generate, the more secure your busi
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Profit optimizationThe 4 Best WooCommerce Payment Gateways to Maximize ProfitDid you know that there are over 70 payment gateways available for WooCommerce businesses? With so much to choose from, it's hard to know which payment gateway is best for your WooCommerce store. Choo
Power Up Your eCommerce Plan With This Black Friday Marketing Strategy
Profit optimizationPower Up Your eCommerce Plan With This Black Friday Marketing StrategyFor marketers and brands, 9 PM on Black Friday can feel like the final few minutes of the moon landing. It’s the time at which sales typically reach their apex and your team finally discovers whether
Top 6 Shopify Sales Funnel Apps
Profit optimizationTop 6 Shopify Sales Funnel AppsGetting the perfect customers is quite tough. No one comes to an eCommerce store predetermined what to buy. You’d be lucky if you get such a customer once in a blue million. For the majority of your c