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How successful are Instagram ads?

Asked 3 years ago

Is it worth using ads on Instagram? Do they increase your sales?

Gareth Browne

Tuesday, November 02, 2021

Instagram has a well noted ability to reach new and specially targeted audiences. Although Facebook has more users overall, Instagram has better tracking and targeting when it comes to specialized marketing campaigns. Instagram ads can be better calibrated to target specific markets relevant to your brand or image, which means more reach.

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