What is Instagram's general cost per click for ads?
Asked 4 years ago
I'm want to work how much my marketing strategy would cost me on Instagram if I had to boost posts and go with CPC?
Gareth Browne
Tuesday, November 02, 2021
The CPC (Cost Per Click) rate on Instagram is, calculated by a statistical average around $0.70 to $1.00, depending on marketing and market. Just like any other market, the more traffic, the more competition for that traffic, results in higher costs. An average ad budget of $5.00 is recommended for your campaigns in this case.
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