How do I check my metrics report on Instagram
Asked 3 years ago
I want to see what my ad performance looks like on Instagram. Where do I find the analytics?
Marty Wagner
Saturday, March 19, 2022
Follow these steps to analyze your Instagram ad performance on Meta Ads Manager:
- Go to Ads manager.
- Choose your ad campaign for which you want to examine your metrics.
- Select the View Charts option.
- Here, you will see different sections on the top like performance, delivery data, placement, demographics, etc. If you selected Instagram as your placement, hit Placement to see your campaign listed.
- You can view your Instagram ad reporting here, including the amount spent, total reach, user engagement, cost per result, etc.
If you want to study your performance with specific posts, videos, stories, reels, etc., follow this process:
- Head over to your profile and open the Instagram insight menu by clicking the Insights action button.
- Hit the metrics tab under the Overview section to see post insights on Instagram.
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