How do you do a financial analysis?

What Is Social Commerce and How Can It Drive Shopify Sales?

Social commerce is a buzzword that has been floating around for a while, but what does it mean and how can it drive Shopify sales? Let's find out.

Be Profitable: Why You Should Care About How Your Data Fits Together

How to use your online store’s performance data to make key marketing and operations decisions.

How to Perform a Profitability Analysis for Your E-Commerce Store

Performing a profitability analysis for your online or e-commerce store can help you to earn the most profit in today's digital world. Learn how to do so here.

Effective Cost Leadership Strategies (With Examples)

With foresight and planning, a business can implement cost leadership strategies to gain an advantage over other competitors within their industry.

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

How to Calculate Shipping Costs for Your Shopify Store

There are five ways to determine Shopify shipping costs: flat rate, calculated, free shipping, weight-based, and parcel-based shipping.

5 KPIs Apple Tracks to Grow During a Recession

Apple managed to grow revenue despite a recession. We explore the 5 KPIs it uses to improve performance.

Business Analytics: What are good KPIs?

Hi all, when doing a profit analysis and looking at business costs etc. What are some good key point indicators that I should be looking at?

What is a good profit margin for Shopify?

What is the financial revenue formula?

How do I calculate how much revenue my store is making? Once I've determined this, how would I optimize it?

Why won't my Shopify connect to Instagram?

Hey all, I have a lot of followers and interaction on my Instagram, and I figured that I could integrate my Instagram profile to my Shopify store and direct the existing traffic to my store. But

How can I calculate sell through rate?

Hello. I am looking for new ways of managing the inventory of my e-commerce store, and I have heard that a good way to do this is by measuring the sell through rate because this helps to foresee

TikTok Ads: the best option for beginners at data analytics?

Hi, I've tried to understand the data analytics on social media platforms regarding advertising, but I still find IG and Fb rather confusing. I will be using video content anyways, so I'm hoping

Can you recommend a program to import sales figures from my Shopify store?

I have a very small budget for my business and I don't have the capacity for an accountant to keep track of all of my income and expenses. My business would benefit from having software that coul

How do you analyze conversions on Google Analytics?

How and where do you analyze conversion paths? Are there any KPIs that I should know about?

How do you know if you have a good reach rate on Instagram?

So, I've started marketing my business on Instagram. How do I track the reach rate, and what is considered to be a good reach?

How does customer profitability influence CRM?

I've started running customer relations management through HubSpot, and I wondered whether the customer profitability aspect would affect this system and how it would fluctuate.