How does customer profitability influence CRM?

Understanding CLV: Definition, Analysis & Examples

Find out more about CLV, how to measure it, and how it can help improve your bottom line.

5 Ways to Boost Product Profitability for Your E-commerce Store

Are you tired of low-profit margins from your e-commerce store? Here are the five best ways to boost your product profitability

AOV Beginner's Guide: What Does It Mean For Your E-commerce Business?

Learn how average order value can impact your e-commerce business's revenue and why it should be leveraged to increase profits.

5 Discount Techniques to Improve Your Shopify Product Bundles

Find out how to boost sales on your Shopify store with these 5 discount techniques for product bundles.

Effective Cost Leadership Strategies (With Examples)

With foresight and planning, a business can implement cost leadership strategies to gain an advantage over other competitors within their industry.

Customer Profitability Analysis: Benefits, Formula, and Step-By-Step Guide

Customer profitability analysis is a tool that any business can use to measure its success. This post will explain how to conduct a customer profitability analysis.

Successfully Increase E-commerce Store Revenue With Customer Discounts

Ready to boost e-commerce sales and revenue? Find out how customer discounts can help you achieve this.

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

What Is Social Commerce and How Can It Drive Shopify Sales?

Social commerce is a buzzword that has been floating around for a while, but what does it mean and how can it drive Shopify sales? Let's find out.

How to Calculate Shipping Costs for Your Shopify Store

There are five ways to determine Shopify shipping costs: flat rate, calculated, free shipping, weight-based, and parcel-based shipping.

How do I get capital on Shopify?

What are the requirements for me to get a business loan from Shopify?

What is the best way to interact with customers online?

Hello everyone. I've learned that engaging with customers was very important when I used to manage a brick-and-mortar store. I've started an online business through Shopify, and I want to incorpo

Why won't my Shopify connect to Instagram?

Hey all, I have a lot of followers and interaction on my Instagram, and I figured that I could integrate my Instagram profile to my Shopify store and direct the existing traffic to my store. But

Can I advertise my Shopify store on Instagram?

How do you do a financial analysis?

Hi, I'm wondering whether there are any specific key point indicators that I should be aware of when looking at the finances of a Shopify store? What else should I be interpreting in financial an

How do I know if an item is profitable on Amazon?

I want to start selling on Amazon, but how do I know whether an item would be profitable and sell the most?

How do you calculate sales KPIs?

I want to measure the sales performance. What are the KPIs I should be looking at, and how do I calculate them?

Why are repeat customers more valuable than new ones?

I've done a lot of reading on customer behavior, extending customer lifetime values, and running loyalty programs. However, I still don't quite understand why returning customers are considered m

How do you determine a customer's profitability?

Is there a specific formula I can follow to calculate the profitability? Also, what do I do if I want to do a segmented calculation?

How do you attract customers?

Good evening, I'm struggling to attract customers to my store. I've run social media campaigns, and I tried putting together an email marketing campaign, but the number of customers is a small tr