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TikTok Ads: the best option for beginners at data analytics?

Asked 2 years ago

Hi, I've tried to understand the data analytics on social media platforms regarding advertising, but I still find IG and Fb rather confusing. I will be using video content anyways, so I'm hoping that TikTok's analytics might be a good place to start and easier to understand. Can you confirm this, or do you have other suggestions? Thanks.

Abeeha Qasmi

Tuesday, November 01, 2022

Anyone with a TikTok business account can view the app's analytics to take the guesswork out of their content strategy. Unlike Facebook and Instagram, TikTok analytics are easy to comprehend. They go into deeper details and help you monitor your weekly and monthly growth. Total video play time, audience data, and more information available to the users so they can easily explore their creative side of marketing. However, there is always a learning curve in almost every endeavor, and TikTok analytics is no exception. Going through a few expert guides, video tutorials, and blogs should help you master the TikTok analytics and get you going!

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