Data interpretation

What are the best practices for eCommerce personalization?

Hi! I run a small candle shop online and want to make customers' experience as great as possible, but, honestly, it's all still new for me so I got lost a littl...

How to find the expected working capital requirement?

Hello, I am just starting a new business, and I read that it is important to calculate the WCR in order for it to launch successfully. So I want to know how to...

TikTok Ads: the best option for beginners at data analytics?

Hi, I've tried to understand the data analytics on social media platforms regarding advertising, but I still find IG and Fb rather confusing. I will be using vi...

How do I measure the profitability of consumers via segmentation?

I have heard about marketing segmentation and I wanted to implement it in my business. The issue is that I am not too familiar with it. I want to be able to mea...

Which metrics and KPIs are relevant for a cohort analysis?

Hi everyone. Can someone tell me which metrics and KPIs are relevant for a cohort analysis? I want to make sure I'm doing this the best way that I can.

What is a cohort summary document used for?

Hi everyone. I heard about a cohort summary document for the first time recently. Can anyone tell me what it is? Is it like a report? Thanks.

What is a cohort tracker used for?

Hello there. I was wondering if someone could explain what a cohort tracker is. What is it used for?

How do I use cohort analysis?

I don't know much about cohort analysis, but I think it'd be something I'd like to implement. How do I use cohort analysis?

Are there different types of cohort analysis?

Hello all. I always thought there was only one kind of cohort analysis. Was I wrong? Are there different types of cohort analysis?

How do you run a cohort analysis?

Hello, what is the meaning of a cohort analysis? What makes it so valuable in an analytics report?

What are revenue analysis ratios?

What is included in financial analysis?

Hello everyone, I've never done a financial analysis before. Where do I begin, and what do I look at?

How do you do a financial analysis?

Hi, I'm wondering whether there are any specific key point indicators that I should be aware of when looking at the finances of a Shopify store? What else shoul...

Be Profitable: Why You Should Care About How Your Data Fits Together

Your ad analytics and other profit-driving data shouldn’t live alone. Comparing ad spend and software tool performance across platforms is just as critical as ...