What does a high return rate percentage mean for my Shopify store?

How to Calculate Your e-Commerce Store's Product Return Rate

Learning how to calculate product return rate isn't enough. Find out how to determine what a good product return rate is, and which best practices can help you.

What apps do you recommend each Shopify store should have?

My Shopify is just about ready to publish, and I'm super excited! All that I now need to do is how to enhance and optimize it for maximum ROI. Out of your experience, which apps would you say ar

How much does it cost to make a successful Shopify store?

How to Start a Shopify Store: Beginner's Guide

If you want to start a store and sell your products on Shopify, here is an easy-to-follow step-by-step guide to help you get started.

How to Use Facebook Conversions API for Your Shopify Store

Facebook Conversions API is a great way to track sales on your Shopify store. Here's how you can use it.

Top 16 Ecommerce Agencies to Supercharge Your Store

Hiring an eCommerce agency can make the difference between an okay online store and a supercharged one. Read our list of the top agencies in the industry!

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

Shopify vs. Amazon: Which Is Best for Your E-Commerce Store?

Know the similarities and differences between Shopify and Amazon to choose the e-commerce platform that will work best for your business.

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

Shopify Shipping: The Choice Shipping Platform For E-commerce Merchants

Shopify Shipping can help you streamline your e-commerce operations and grow your business.

What are the benefits of dynamic UTM parameters?

I've heard about UTM parameters and I want to start using them for my business, but I'm not sure how this will help. In the last several months, I have made a lot of progress with my site, and my

Which KPIs analyze and grow user engagement?

I want to analyze and grow user engagement on my Shopify store. Which KPIs can allow me to do this?

How can I improve monthly recurring revenue for product success?

I'm very new to business analytics, but I have experimented with several sales KPIs to evaluate and track the growth and development of my business. How can I increase my Shopify store's MRR and

Does net quantity in a vendor report show product success?

I'm checking the sales reports for the month, and I’m looking at the net quantity in the Sales by Product Vendor section of the Shopify reports. What does the net quantity generally indicate? Doe

How often should AOV be monitored?

I have recently incorporated AOV analysis into my strategy, and I have been closely monitoring the average order value for my store so I can make a few changes. I know that it is one of the essen

How do I choose the right KPIs?

I want to choose the right KPIs for my business. What are the steps for doing this?

What factors influence average order value?

I was looking at my Shopify store's average order value and am confused at what raises and lowers it. What exact factors influence the average order value?

Is dropshipping an effective product sourcing strategy for a Shopify store?

I opened my own Shopify store with very basic marketing knowledge. I purely want to focus on the marketing side of my Shopify store without having to worry about the warehousing and logistics of