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How do I set up enhanced e-commerce tracking in Google Analytics?

Asked 2 years ago

Hello, I want to implement enhanced e-commerce tracking on GA, but I have no idea how or where to do it. Help? Tia

Donnell Cash

Friday, June 03, 2022

It takes the product offered and checks user engagement on that product, then checks or counts the Add To Cart event followed by shipping or check out, and tracks the numbers relating to the actual transaction itself. Enhanced ECommerce offers a deeper look into the activity of your customers and better allows tracking of more detailed traffic to better track engagement by consumers.

Abeeha Qasmi

Wednesday, June 22, 2022

You can easily set up enhanced e-commerce tracking in Google Analytics by following these 9 simple steps:

  1. Log in to your Google Analytics account.
  2. Click Admin from the homepage.
  3. Press the View column, and you will get different options.
  4. Select E-commerce from the list of those options.
  5. Enable E-commerce and turn the status ON.
  6. Hit the "Next" button.
  7. Turn the status ON for enhanced e-commerce settings.
  8. Fill in the required information for your funnel.
  9. Click "Submit."

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