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What data does Google analytics prohibit collecting?

Asked 2 years ago

Hi guys, I'm wondering what would prevent certain information from appearing on a report? I was hoping to pull a list of email addresses from it, but it doesn't seem to work? Or am I doing something wrong?

Moses Travis

Sunday, June 05, 2022

Personable identifiable information (PII) is data that you use to identify a person. Google Analytics prohibits the collection of PII which includes full names, email addresses, home addresses, dates of birth, driver’s license numbers, credit card details, and social security numbers. It prevents abusers from accessing the billing and financial data of a person.

Abeeha Qasmi

Friday, June 10, 2022


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