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How do I find the conversion path in Google Analytics?

Asked 3 years ago

How do I track Google Ads and find the conversion paths in Google Analytics?

Jolina Regin

Friday, November 12, 2021

Conversion paths report helps you understand your customers’ paths to conversion. To view conversion paths in Google Analytics you’ll need to first set up e-commerce or goals which will calculate conversions.

You’ll find the conversion paths report in the conversions tab in your GA account. Under conversions click multi-channel funnels then top conversion paths.





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