How much am I supposed to increase my campaign budget?
Asked 2 years ago
I'm struggling to figure out whether or not I should increase my facebook ad spend budget. What is the average budget for a facebook ad campaign? I'm afraid that I'm well below the average and not making the most of this potential campaign. Can anyone give me a more concrete idea about improving my CBO to the right cost?
Kole Kline
Saturday, April 30, 2022
When setting a budget with CBO, you should aim for 1/3 of your average cost per result. Let's suppose you have 4 audiences to test, and your average cost per result is $30. In this scenario, your minimum ad spending per day should be $10. Hence your total campaign budget should be $40.
Two of the best practices for improving your CBO are:
- Try to keep the ad set per campaign within 70.
- Your audience size can affect your budget distribution.
Companies, on average, spend between $200 to $800 on Facebook ads. But it all depends on the size of your business and your budget.
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