Is Facebook's CBO worth it?

What is Facebook CBO?

I've heard a lot of people talking about campaign budget optimization (CBO) on Facebook, but I'm not entirely sure what it means. Does Facebook CBO involve increasing or decreasing your ad spend,

How long will it take me to optimize my Facebook campaign budget?

I want to optimize my ad campaign spending on Facebook, but I'm not sure what to expect or how long it will actually take to do so. Is there an actual measure of time that can help give me an ide

Difference between campaign budget and ad set budget?

I'm new at the whole facebook ads thing, and I always thought that campaign budget and ad set budget were the same thing, but apparently they're not. Are ad campaigns and ad sets related? How are

In what situations will Facebook decide to use CBO first over ABO?

I never really looked into using Facebook for my ad campaigns, but I have realized that there is a lot of potential with the users. My current goal is to invest in all of the best audiences and a

What is campaign budget optimization?

The most that I know is that Facebook's CBO is an automated system of campaign budgeting. Could someone provide more insight and clarity on what exactly it is?

How and Why You Should Use Facebook’s Campaign Budget Optimization

Facebook’s Campaign Budget Optimization is designed to help you optimize your campaigns’ spend. Learn how it works and how to use it here.

Should I opt to use CBO if I have a broken pixel conversion?

When is the best time to turn on Campaign Budget Optimization (CBO)? I am aware that it is imperative to know when exactly to use whichever campaign budget. I know I want more conversions from th

Should I duplicate ad sets on Facebook or increase the budget?

How do I create a conversion ad campaign on Facebook?

Hi, I'm relatively new to social media marketing and have been learning a lot! I now want to build an ad campaign for conversions on Facebook, but I don't know where to begin. Any guidance would

How long does it take for a CBO campaign to optimize?

This business tool from Facebook is great because it is automated and should theoretically provide the best results in budget optimization. But how long should I wait before I start scaling? I wa

Do I duplicate a Facebook ad set or increase the budget?

Which do you recommend I do to increase sales?