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What is the average product return rate in eCommerce?

Asked 3 years ago

Is there a way the calculate the average return rate of your online store products?

Jolina Regin

Friday, November 12, 2021

Returns are unavoidable, especially in an eCommerce business. The average return rate is between 20-30% which helps in knowing whether your return rate is high or low. High return rates of over 30% can lead to losses and the lower the return rate the better for your business.





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