Cost efficiency

Customer Acquisition Cost in E-Commerce: How to Find Yours

Every business needs customers to survive and grow. Customer acquisition costs (CAC), or what it takes to acquire a customer, can vary greatly depending on the ...

Tips when negotiating new supply contract.

My current supplier contract is coming to an end in 6 months and soon I'll need to start negotiating for a new one. Overall I've been very happy with my supplie...

Tips on speeding up order fulfillment.

Hi all, I run a clothing store online. Production and manufacturing is based in China while distribution is based in Europe. Main customer base is in Europe. Cu...

Is the cost of Snapchat ads worth it?

Why does running Snapchat ads seem so expensive? Does anyone here use Snapchat and find it to have suitable ROI to cover the marketing expense?

What is the average product return rate in eCommerce?

Is there a way the calculate the average return rate of your online store products?

What is CPA on Google ads?

How does Google CPA mean and how does it work?

How much does CPM cost on Instagram?

How much can I expect to budget to cover CPM for Instagram ads?

How do I increase my ROI on Google Ads?

Hi guys, any tips on how I can increase the current business revenue coming in from Google ads?

What does CPA in Google Ads marketing mean?

How much does boosting Facebook ads cost in 2021?

How much does boosting an ad on Facebook cost?

Business Analytics: What are good KPIs?

Hi all, when doing a profit analysis and looking at business costs etc. What are some good key point indicators that I should be looking at?

Is retarget marketing cost-effective?

Would you say retargeting ads are worth the investment and give a good ROI, making them a cost-effective marketing strategy?

Is SMS marketing a good idea?

Would you say text marketing is cost-effective? Does it work for you and your business?

How cost-effective is newspaper advertising?

I know that digital advertising is probably a better way to reach more audiences, but there are a lot of costs involved. If I were to advertise in the newspaper...

Is it cost-effective to advertise with flyers?

I see lots of businesses use flyer distribution as a method to reach broader audiences, by handing them out in busy places like the mall. Is it a cost-effective...

How much does it cost to run retargeting ads on Facebook?

How much can I expect to be spending to run a remarketing strategy on Facebook?