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How can I you calculate ROI for one of my products?

Asked 3 years ago

Is it possible to calculate the return on investment for a single product on my online store or can it only be done using overall sales and purchases? Do I need to do it manually or can it be done in an Excel spreadsheet?

Emilė Kleopatra Miežlaiškytė

Tuesday, October 26, 2021

Yes, you can calculate ROI of one single product. Take the sales you've experienced because of that product line, subtract all marketing costs and divide by the investment. You can do this manually, but using a spreadsheet might be much easier. Check out this article if you're unsure about the calculation:

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