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What is a cohort summary document used for?

Asked 4 years ago

Hi everyone. I heard about a cohort summary document for the first time recently. Can anyone tell me what it is? Is it like a report? Thanks.

Cohort analysisData analytics toolsData interpretation

Santiago Rivers

Saturday, May 21, 2022

A cohort summary document helps a business understand their customers' characteristics and with that information, they can tweak their business to offer better services. In the document, you can see the value of each customer and know how to retain customers.

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