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See exactly what’s eating your orders' profitability.

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Unlock the impact of shipping methods on LTV, AOV, repurchase rates, and overall profitability.

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Master discounts data to grow your profits.

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Analyze returns by date, sales channel, coupon code or country.

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Profit Analytics Blog

Read expert articles with insights about e-commerce profitability from analyzing thousands of e-commerce businesses' data.

Featured

From Financial Fog to Profitability: Plastic Bag Partners See 71% Rise in Net Profit

Frank Schiebler is a dedicated entrepreneur leading two thriving eCommerce businesses. With Well Care Botanicals, he has spent the last three years providing consumers with high-

November 28, 2023

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40+ Best Shopify Apps to Increase Your Profits in 2021

Business management

August 10, 2023

40+ Best Shopify Apps to Increase Your Profits in 2022 The world has shifted online, everyone can agree on that. During the last decade and especially over the past year, more and more store owners are transforming their business to adapt to the new reali

Profit optimization

August 10, 2023

12 Essential Strategies to Maximize Profits on Black Friday Cyber Monday for E-commerce Businesses As the calendar flips to November, the anticipation of the holiday shopping season begins to build. Retailers and consumers alike are gearing up for two of the most significant shopping events of the

The 4 Main E-commerce Business Models for Building a Successful Online Store

Business metrics

August 7, 2023

The 4 Main E-commerce Business Models for Building a Successful Online Store Running your own online business can be highly profitable, but it is not as simple as building a store and hoping for the best. You still need to have a set of business goals that will make your e-com

Profit calculation

August 7, 2023

Net, Gross, & Operating Profit Margins: What Is High?Two popular metrics commonly used to gauge the success of a business are profit margin and net profit. And, while net profit is great at reflecting how much profit is generated from revenue, for some

Business data analysis

August 7, 2023

Shipping Analytics: Benchmarks and Insights for E-Commerce Sellers Shipping costs can have a significant impact on an online merchant's profits. In this post, we take a closer look at the cost of shipping across different industries, providing insights into the avera

Marketing

August 7, 2023

The 6 Best Plugins to Enhance Your WooCommerce Store There are hundreds of different plugins available for the WooCommerce e-commerce platform. This makes it attractive for developers and entrepreneurs alike. Aside from that, two of the main reasons man

Shipping

June 13, 2023

Smooth Sailing: 5 Best Shipping Methods for E-commerce Success The e-commerce shipping process involves different steps, from placing an order to its eventual delivery. How quickly you complete all these steps is crucial. Only 15% of U.S. online shoppers are hap

Shipping

June 9, 2023

5 Essential Shipping Performance Metrics For E-commerce Stores Shipping performance is the backbone of every e-commerce business. To succeed in this competitive market, it's crucial to track shipping data and grasp key shipping performance metrics. These metrics

You can ensure you're not missing out on sales or revenue with the right ratio.

Business metrics

June 9, 2023

5 Easy Ways to Calculate Shipping Cost to Sales Ratio Shipping rates can have a significant impact on e-commerce sales and profits. Consider that online retailers often have to allocate around 70% of an average order value (AOV) just to cover the costs o