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Live P&L Report
Track real-time P&L metrics for immediate financial insights.
Compare Shops
Aggregate and compare your shops' financials no matter the platform, country, and brand.
Retention & LTV
Monitor customer retention and lifetime value for long-term business health.
Real-Time Performance
Leverage high-frequency data refresh for immediate loss prevention and optimization.
Analytics Suite
Products
Know your exact profit and costs per product, vendor, type, and collection.
Orders
See exactly what’s eating your orders' profitability.
Shipping
Unlock the impact of shipping methods on LTV, AOV, repurchase rates, and overall profitability.
Discount
Master discounts data to grow your profits.
Marketing
Unify and analyze marketing data across platforms to optimize strategy and ROI.
Returns
Analyze returns by date, sales channel, coupon code or country.
Profit Simulators
Tweak your numbers to lift profits up
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Profit Analytics Blog
Read expert articles with insights about e-commerce profitability from analyzing thousands of e-commerce businesses' data.
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Profit Optimization
Profit Calculation
Business Metrics
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Featured
From Financial Fog to Profitability: Plastic Bag Partners See 71% Rise in Net Profit
Frank Schiebler is a dedicated entrepreneur leading two thriving eCommerce businesses. With Well Care Botanicals, he has spent the last three years providing consumers with high-
Business
Amazon FBM vs. FBA: Which Is Better for Your E-Commerce Business?
No matter what type of e-commerce business you run, there’s potentially no better way to reach an endless amount of potential customers than with Amazon. Amazon is the most visited e-commerce website
Business
How to Improve Your E-Commerce Order Fulfillment Process
E-commerce order fulfillment is the process by which a customer's order is filled and delivered. This can include ordering and shipping merchandise, as well as handling returns and refunds. To ensure
Marketing
Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies
The calculation of ROAS, or return on ad spend, is a metric used to measure the effectiveness of Facebook ads. Depending on the industry, typically, an ROAS ratio of 4:1, or $4 revenue for each $1 spe
Business
How to Calculate Shipping Costs for Your Shopify Store
Having to manage shipping is one of the disadvantages of e-commerce. Shipping costs can be a major deal breaker for customers in the e-commerce industry, but it's also as simple as this: a high shippi
Business
What Is Flat-Rate Shipping and When Should You Use It?
Flat-rate shipping is a shipping option that allows customers to pay a fixed price for shipping, regardless of the weight or size of the package. This is a popular shipping option for online retailers
Profit optimization
One-Click Upselling to Boost WooCommerce Sales
Learning how to create an upsell strategy in WooCommerce means you can instantly encourage your customers to purchase more items from your store. It’s a great way to increase revenue by tempting your
Marketing
Influencer Marketing Strategy for E-Commerce Stores Like Shopify
Influencer marketing focuses on using key figures, or influencers, to drive a message to a larger audience. These influencers can be bloggers, celebrities, or other social media users with a large fol
Marketing
How to Add Your WooCommerce Website to TikTok
Learning how to add a website to TikTok could be crucial to any business trying to make the most of their social media presence. TikTok is quickly becoming one of the most popular social media platfor
Business data analysis
Beginner’s Guide to WooCommerce Analytics
WooCommerce analytics is an analysis and reporting tool that has been introduced to help WooCommerce shop owners get an understanding of and manage all the data that they generate. The most obvious qu
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