Is SMS marketing a good idea?

How high should marketing expenses be for small businesses?

I'm in the process of starting a new store on Shopify where I'm going to be selling workout clothes like Gym Shark, and I was wondering what marketing expenses I should budget for. Is there an in

Be Profitable: Why You Should Care About How Your Data Fits Together

How to use your online store’s performance data to make key marketing and operations decisions.

Customer Acquisition Cost in E-Commerce: How to Find Yours

What is the customer acquisition cost (CAC)? Learn the answer here, as well as how to determine the CAC for your business.

What is the value proposition in marketing?

I'm looking for tips on how to write a value proposition. Can someone please give me an example?

Are marketing costs included in gross profit?

I'm coming to the end of my second month as a new Shopify store and had a question about gross profit. Are marketing costs part of gross profit? How do I calculate gross profit? Is it the sales r

How much does boosting Facebook ads cost in 2021?

How much does boosting an ad on Facebook cost?

Google Analytics: How do you analyze a conversion path?

What is CPA on Google ads?

How does Google CPA mean and how does it work?

What does CPA in Google Ads marketing mean?

How do you lower advertising costs in e-commerce?

I advertise on Facebook, Instagram, and Pinterest, and I found that my marketing expenses have gone so high that it takes up almost half of my store's revenue. How do I lower this expense?

How do you ensure a repeat purchase?

How do you drive repeat sales?

What is the average ROAS for Google vs. Facebook ads?

Hello everyone, which do you reckon is a better tool for running online ads. Do you use Facebook or Google?