What elements make up a good conversion path for a Shopify business?
Asked 2 years ago
I want the buyer's journey on my Shopify store to be smooth and efficient. I want the anonymous people who visit my store to become valued customers who remain loyal to my business. I need to identify the best elements that make up conversion paths. Please can someone enlighten me as to what these elements are?
Kobe Baker
Thursday, August 11, 2022
The best elements that make up a good conversion path are:
1. Using attention grabbing CTAs. Optimizing thank you pages that move people further along in the buyer's journey.
2. Using appropriate content to attract your target audience. The content should address the challenges they're trying to overcome.
3. Lastly, offer landing pages tailored to where the persona is in the buyer's journey.
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