What are TikTok's format guidelines for ads?
Asked 3 years ago
Hello everyone, I tried running an advert on TikTok, but, unfortunately, it got rejected and didn't make it live. I'm not sure why my ad wasn't approved. I tried to follow the personality and voice of TikTok as much as I could, and I read through the policies. Help?
Abeeha Qasmi
Friday, October 07, 2022
TikTok provides users with tons of ad format guidelines — Some of them are as follows:
- The minimum resolution must be 640 x 640 px, or 540 x 960 px.
- The duration can range anywhere between 5 to 60 seconds.
- The app name must be 4 to 40 characters. Whereas the brand name has a limit of 2 to 20 characters.
- The file size must not exceed 500MB.
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