Facebook audience targeting optimization: How to do it?

TikTok vs. Facebook: Which is better for advertising?

What are Tikok's conversion rates, CPCs, and ROI like when compared to Facebook? Can one use the same marketing strategy as one would on Facebook?

How long does it take for a CBO campaign to optimize?

This business tool from Facebook is great because it is automated and should theoretically provide the best results in budget optimization. But how long should I wait before I start scaling? I wa

Does Facebook pixel cost money?

How does Snapchat target its audience?

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

6 Steps to Build a Successful Hybrid Ecommerce Marketing Campaign

This new approach combines the best of short-term and long-term marketing. Here are the steps to building a successful hybrid marketing campaign.

Pinterest Ads vs. Facebook Ads: ROI in 2023 (for Online Sellers)

Find out how Pinterest compares to Facebook—advantages and disadvantages—plus a handy metrics comparison for online sellers to pick the right platform for them.

TikTok vs. Facebook Ads for E-Commerce (2023): Which Is Best?

Which social media platform is the best for e-commerce ads: TikTok or Facebook? We've collected all the key metrics and pros and cons to help you decide.

5 Fundamentals of Planning an Effective TikTok Budget

Find out some aspects to consider when drawing up your TikTok budget for effective ads and why tracking your content can help boost revenue.

How and Why You Should Use Facebook’s Campaign Budget Optimization

Facebook’s Campaign Budget Optimization is designed to help you optimize your campaigns’ spend. Learn how it works and how to use it here.

How to Add Facebook Pixel to Shopify

Do you wish to add Facebook Pixel to your Shopify store? Learn how to add Facebook Pixel to Shopify in this simple step-by-step guide.

The Ultimate Guide to Effective E-Commerce Ads

The BeProfit Blog has now created the ultimate guide for the most effective ecommerce ads. Learn everything you need in one place!

Using Facebook’s Dynamic Ads for Your WooCommerce Store

Want to boost your WooCommerce sales? Learn how to use Facebook Dynamic Ads to drive traffic and sales to your WooCommerce store.

What is the average cart abandonment rate?

Hi, I'm running an e-commerce business, and we have a high cart abandonment rate. In general, what is the average cart abandonment rate, and what do you do to decrease it?

What is considered to be a good CTR for a Facebook ad?

How do I know whether I have good click-through-rates?

Localizing Shopify store to East Asian market.

Hi everyone. I need some help with localizing one of my Shopify stores. The products sold have proven to be very popular in East Asia (Japan especially) which was unplanned, however, I'd like to

What is a Facebook pixel, and how does it work?

What do you use Facebook Pixel for?

Why is my CPA so high on Facebook?

My CPC and CPA on Facebook have suddenly shot up, and I don't understand why? What can I do to lower the sudden increase in costs?

Why is my cost per conversion so high for my Facebook ads?

What are some of the contributing factors in costing for Facebook ads? I am trying to target a wide range of audiences in order to boost who views my ads. Could this be a contributing factor to w