Facebook audience targeting optimization: How to do it?

How do I track traffic on Facebook pixels?

Pinterest Ads vs. Facebook Ads: ROI in 2023 (for Online Sellers)

Find out how Pinterest compares to Facebook—advantages and disadvantages—plus a handy metrics comparison for online sellers to pick the right platform for them.

6 Steps to Build a Successful Hybrid Ecommerce Marketing Campaign

This new approach combines the best of short-term and long-term marketing. Here are the steps to building a successful hybrid marketing campaign.

5 Fundamentals of Planning an Effective TikTok Budget

Find out some aspects to consider when drawing up your TikTok budget for effective ads and why tracking your content can help boost revenue.

TikTok vs. Facebook Ads for E-Commerce (2023): Which Is Best?

Which social media platform is the best for e-commerce ads: TikTok or Facebook? We've collected all the key metrics and pros and cons to help you decide.

How to Add Facebook Pixel to Shopify

Do you wish to add Facebook Pixel to your Shopify store? Learn how to add Facebook Pixel to Shopify in this simple step-by-step guide.

The Ultimate Guide to Effective E-Commerce Ads

The BeProfit Blog has now created the ultimate guide for the most effective ecommerce ads. Learn everything you need in one place!

How and Why You Should Use Facebook’s Campaign Budget Optimization

Facebook’s Campaign Budget Optimization is designed to help you optimize your campaigns’ spend. Learn how it works and how to use it here.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

Using Facebook’s Dynamic Ads for Your WooCommerce Store

Want to boost your WooCommerce sales? Learn how to use Facebook Dynamic Ads to drive traffic and sales to your WooCommerce store.

ROAS: Is it worth targeting young women on TikTok?

Hi! Being a woman myself, I have a female-focused business selling products dedicated to millennial women. I have been looking to advertise my business on a platform with easier reception by wome

What causes ROAS to decrease?

Hi, I've been running ads on Facebook and it was going well until this week, it suddenly dropped. I feel like I've been side-swiped.

What are the benefits of using analytics for my e-commerce store?

Hi there. I have noticed that my profits are declining in my e-commerce store, and therefore I am looking for ways to better understand the buying habits of my target audience. I have heard that

What metrics should I track for Facebook ads?

What metrics do you need to check for you to know if the FB ads are good or bad?

What is the average cart abandonment rate?

Hi, I'm running an e-commerce business, and we have a high cart abandonment rate. In general, what is the average cart abandonment rate, and what do you do to decrease it?

What is campaign budget optimization?

The most that I know is that Facebook's CBO is an automated system of campaign budgeting. Could someone provide more insight and clarity on what exactly it is?

How much does it cost to run retargeting ads on Facebook?

How much can I expect to be spending to run a remarketing strategy on Facebook?

Should I duplicate ad sets on Facebook or increase the budget?

Can I use Google Analytics to track Facebook ads?

Google Analytics is probably one of the most valuable programs I've used for my business ever. I was wondering if it could prove even more useful, though. Does anyone know if I can use it to trac