Target audience

What time is best to go live on TikTok?

Hi guys. I run an online jewelry store and advertise on various different social media platforms. For TikTok specifically, what would be the best time to go liv...

How to discover seasonal holidays?

Is there an app or a way to find out when seasonal holidays begin for different regions? For example, I've got an online store which has products popular in the...

Localizing Shopify store to East Asian market.

Hi everyone. I need some help with localizing one of my Shopify stores. The products sold have proven to be very popular in East Asia (Japan especially) which w...

How do I know that my sales campaign is successful?

Hey guys, I just recently started running a small business and I am pretty new to it, so I want to know are there any ways to measure my sales campaign success?...

What are the benefits of using analytics for my e-commerce store?

Hi there. I have noticed that my profits are declining in my e-commerce store, and therefore I am looking for ways to better understand the buying habits of my ...

Will creative ad campaigns give me a good ad performance on Tik Tok?

Should I focus on making creative ad campaigns for my Shopify collection if I want good ad performance on Tik Tok? I have a long-term running Shopify store tha...

ROAS: Is it worth targeting young women on TikTok?

Hi! Being a woman myself, I have a female-focused business selling products dedicated to millennial women. I have been looking to advertise my business on a pla...

Tiktok ads: Does the engagement rate determine the ad spend?

I have been looking to expand my business from my small target niche to a broader audience, and I have observed that I need to increase my ad reach online. Ther...

Will segmenting the target audience on TikTok improve ad performance?

My Shopify store has taken a slump, and I am struggling to make consistent profits. I have been adverting on Facebook ads, and it seems like the ad targeting fe...

TikTok: Is targeting a young audience ideal for long-term profitability?

I have a vibrant WooCommerce store that has been doing good lately. I am trying to plan for its future growth and profitability. I'm contemplating including Tik...

Will the location of my targeted Bings ads determine the cost?

I am a recent Shopify store owner, and I have built a fun and trendy website targetting millennials and Gen Zs. I have a somewhat limited budget to splurge on a...

Can I solely target mobile devices using Bing Ads?

Hi, I have a Shopify store and I have been working on a device targeting model for my ad campaign, lately Google ads have been giving me a default device target...

Should I review my ad's keywords that generate clicks and adjust them?

I started my Google Ads campaign for the purpose of reaching my target audience and making my paid campaigns much more effective and stronger than they currentl...

6 Steps to Build a Successful Hybrid Ecommerce Marketing Campaign

Successful ecommerce businesses need a blend of short-term and long-term marketing to achieve sustainable growth. These two types of marketing previously operat...

How do I get more views on my TikTok ads?

So I've started posting and running ads on TikTok but I don't seem to be getting many views and I'm not sure why. Is there a trick to the algorithm that I shoul...

How do you reach your target audience in TikTok?

How do I decide on my target audience, set up a marketing strategy to reach them on TikTok?

What is the target audience on Snapchat?

Hi, I am starting to market my Shopify store on social media and wondering what sort of audience Snapchat has and whether I should be marketing there as well?

How does Snapchat target its audience?

Which tactics are good for identifying a potential target market?

What are some good ways to identify a target audience? Are there specific factors to take into account?

Facebook audience targeting optimization: How to do it?

Is there a good way to improve and optimize my audience targeting on Facebook? I am not sure how to do this.