Facebook ads

Pinterest Ads vs. Facebook Ads: ROI in 2023 (for Online Sellers)

Everyone knows that Facebook is the preferred advertising platform when it comes to e-commerce—it's one of the most popular social networking sites, but also on...

TikTok vs. Facebook Ads for E-Commerce (2023): Which Is Best?

You may be wondering: is it worth it to invest in TikTok ads as part of e-commerce marketing in the upcoming year? Or maybe you were thinking of running some Fa...

Pinterest ads vs. Facebook ads: Which has the best CTR?

Hey, I am currently trying to decide which platform is best to invest in ads for. How do the click-through rates normally compare between Pinterest and Facebook...

Are Bing Ads less competitive for a beginner Shopify seller?

I am looking for a less crowded advertising platform for my Shopify store. I recently explored Google and Facebook ads, but I don't think I can compete with mor...

When should you scale Facebook ads?

I have been running Facebook ads, and it's been somewhat successful. But I want to figure out when I should scale my Facebook ads and how to do so.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

The calculation of ROAS, or return on ad spend, is a metric used to measure the effectiveness of Facebook ads. Depending on the industry, typically, an ROAS rat...

How to Add Facebook Pixel to Shopify

Facebook Pixel tracks conversions and measures the effectiveness of advertising campaigns. Essentially, when a Facebook user visits a website and takes an actio...

Can I use Google Analytics to track Facebook ads?

Google Analytics is probably one of the most valuable programs I've used for my business ever. I was wondering if it could prove even more useful, though. Does ...

What causes ROAS to decrease?

Hi, I've been running ads on Facebook and it was going well until this week, it suddenly dropped. I feel like I've been side-swiped.

TikTok vs. Facebook: Which is better for advertising?

What are Tikok's conversion rates, CPCs, and ROI like when compared to Facebook? Can one use the same marketing strategy as one would on Facebook?

How do I optimize my ROAS on Facebook?

I feel like my ROAS could be doing better. Any idea on how I can optimize this?

Using Facebook’s Dynamic Ads for Your WooCommerce Store

Dynamic ads are a type of advertisement that can be customized to show specific products or services to users based on their interests and past behaviors on Fac...

Pinterest vs. Facebook: Which is better for social media marketing?

When you compare costs and effectiveness of the audience reach and ads. Are Pinterest ads better than Facebook, or vice versa?

How do I export Facebook Insights to excel?

Hello, is it possible to export my Facebook ad results to another document? If so, how do I do it?

How long does it take for a CBO campaign to optimize?

This business tool from Facebook is great because it is automated and should theoretically provide the best results in budget optimization. But how long should ...

What is considered to be a good CTR for a Facebook ad?

How do I know whether I have good click-through-rates?

Why is my CPA so high on Facebook?

My CPC and CPA on Facebook have suddenly shot up, and I don't understand why? What can I do to lower the sudden increase in costs?

How do I optimize my Facebook ads?

My social media ads are underperforming, and I need to work out how to improve them. Does Facebook offer any ad optimization tools?

Which Facebook ads are most effective for e-commerce?

Which Facebook ads are the most effective at increasing e-commerce dales?

The Ultimate Guide to Effective E-Commerce Ads

Not only do we now have the capability to create personalized, targeted, and interactive ads that consumers can literally carry around with them on their mobile...

What is a Facebook conversion ad campaign?

What is it, and do you recommend I run a conversion campaign on Facebook? If so, how do I set up a conversion ad campaign and what does it look like?

How do I create a conversion ad campaign on Facebook?

Hi, I'm relatively new to social media marketing and have been learning a lot! I now want to build an ad campaign for conversions on Facebook, but I don't know ...

What is a good conversion rate for Facebook ads?

Snapchat vs. Facebook ads: Which is better?

Which social media platform increases conversion and thus is more worth marketing on?

CPM vs. CPC: Which is cheaper for Facebook ads?

I want to make sure I keep my marketing costs as low yet as effective as possible. One of the social media platforms I want to use is Facebook. But I noticed th...

How do I calculate CPM on Facebook?

Is it possible to calculate the CPM or will I find the information on Facebook somewhere?

What is a good ad engagement rate on Facebook?

The current engagement rate on my Facebook ads is sitting at -1%. And because it's in the minus, I feel that it's not good enough. I want to set a goal, but I d...

How much does boosting Facebook ads cost in 2021?

How much does boosting an ad on Facebook cost?

Why are my Facebook ads not converting anymore?

Hi guys, I've been using Facebook ads, and they've been working really well for me. However, they have suddenly stopped working. What do I do?

Should I duplicate ad sets on Facebook or increase the budget?

How do I copy a Facebook ad?

Is it possible to copy and paste the ad to duplicate it?

Does Facebook pixel cost money?

What is a Facebook pixel, and how does it work?

What do you use Facebook Pixel for?

Traffic vs. Conversion Campaign: What's the difference?

What is the difference, and how do I set them up?

What is a traffic campaign in advertising?

How do you run a traffic campaign?

How do I set up a traffic campaign?

I want to run a traffic campaign to advertise my Facebook business page. What is the best way to set up and run a campaign like this?

How do I track traffic on Facebook pixels?

Do I duplicate a Facebook ad set or increase the budget?

Which do you recommend I do to increase sales?

How much do Facebook ads cost in 2021?

I want to run a social media advertising strategy for my online business, but I have no idea how much Facebook ads would cost. Can someone please tell me?

What happens if you copy a Facebook ad?

Some say that duplicating a Facebook ad will increase your conversion. Is this true?

How much should you scale on Facebook ads?

How do I know how much I should scale on Facebook ads? Are there any specific key point indicators for scaling ads?

What is the best way to calculate ROI for Facebook ads?

What would be the best way for me to calculate my return on investments for my social media: in particular, Facebook ads? Is there a good ROI for Facebook ads o...

What metrics should I track for Facebook ads?

What metrics do you need to check for you to know if the FB ads are good or bad?

When using Facebook for advertising, what is a good ROI to expect?

On average, should I be getting a high return on investment if I advertise on Facebook?

Facebook audience targeting optimization: How to do it?

Is there a good way to improve and optimize my audience targeting on Facebook? I am not sure how to do this.

How much does it cost to run retargeting ads on Facebook?

How much can I expect to be spending to run a remarketing strategy on Facebook?

Facebook vs. Google: Which is more profitable for advertising?

Should I be focusing my marketing efforts on Facebook or Google? I would do both, but unfortunately, it isn't feasible at the moment. On which platform could I...

Is Facebook pixel really going to be eliminated?

If so, when are they doing away with the tool?

What is a good return on ad spend (ROAS) for Facebook ads?

What would be a good estimate for the ROAS of Facebook ads? The higher the return the better, but what is a reasonable figure to expect?

Why is my cost per conversion so high for my Facebook ads?

What are some of the contributing factors in costing for Facebook ads? I am trying to target a wide range of audiences in order to boost who views my ads. Could...