Which tactics are good for identifying a potential target market?

How does Snapchat target its audience?

Localizing Shopify store to East Asian market.

Hi everyone. I need some help with localizing one of my Shopify stores. The products sold have proven to be very popular in East Asia (Japan especially) which was unplanned, however, I'd like to

ROAS: Is it worth targeting young women on TikTok?

Hi! Being a woman myself, I have a female-focused business selling products dedicated to millennial women. I have been looking to advertise my business on a platform with easier reception by wome

6 Steps to Build a Successful Hybrid Ecommerce Marketing Campaign

This new approach combines the best of short-term and long-term marketing. Here are the steps to building a successful hybrid marketing campaign.

Tiktok ads: Does the engagement rate determine the ad spend?

I have been looking to expand my business from my small target niche to a broader audience, and I have observed that I need to increase my ad reach online. Therefore, I want to create an engaging

What is the purpose of segmentation, targeting, and positioning?

What is the reason for using the stp model as a marketing tool of analysis? I know that it examines products and services, but what does this examination tell us, and where is this information us

Does Pinterest Analytics track follower growth?

If so, where do I go to see the follower growth and reach rate?

What are the benefits of using analytics for my e-commerce store?

Hi there. I have noticed that my profits are declining in my e-commerce store, and therefore I am looking for ways to better understand the buying habits of my target audience. I have heard that

How do you measure your business's value proposition?

Is there a specific way to measure and determine the UVP of a business?

How do you measure a drip campaign metric?

Hi, I've started running DRIP campaigns, but I'm not 100% sure how to measure them. Can someone please tell me how?

How much revenue does email marketing generate?

How can I use email marketing to sell more, increase revenue, and grow my business?