Should I review my ad's keywords that generate clicks and adjust them?

Can I solely target mobile devices using Bing Ads?

Hi, I have a Shopify store and I have been working on a device targeting model for my ad campaign, lately Google ads have been giving me a default device targeting that includes desktops, tablets

Google Ads vs. Instagram Ads: ROI Analysis Per E-Commerce Vertical

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6 Steps to Build a Successful Hybrid Ecommerce Marketing Campaign

This new approach combines the best of short-term and long-term marketing. Here are the steps to building a successful hybrid marketing campaign.

Setting up Google Ads Conversion Tracking for E-Commerce Stores

Google Ads has a very efficient conversion tracking system which allows you to track individual purchases and other types of conversions. Learn more here.

CPC Industry Benchmarks: Are You Spending Too Much?

Although CPC benchmarks vary based on industry, platform, and ad type, knowing them can help guide you in more strategic and optimal ad spend.

Google Ads vs. Amazon Ads: Which is Best for E-Commerce? (2023)

Choosing between Google Ads vs Amazon Ads for your e-commerce store can be complex. Here’s what you need to know about each option to make an informed choice.

Click Through Rate: Best Platforms to Advertise in 2023

Looking to increase the number of clicks your online ads receive? Find out the best platforms to advertise so you can increase conversions.

How do I increase my ROI on Google Ads?

Hi guys, any tips on how I can increase the current business revenue coming in from Google ads?

What is CPA on Google ads?

How does Google CPA mean and how does it work?

How do I find and track the ROI for Google ads?

Can I find the ROI in Google Analytics or do I have to calculate it? If I have to calculate it, can someone please share the formula for ROI with me?

How do I get more views on my TikTok ads?

So I've started posting and running ads on TikTok but I don't seem to be getting many views and I'm not sure why. Is there a trick to the algorithm that I should know of?

What does CPA in Google Ads marketing mean?

Are Bing Ads less competitive for a beginner Shopify seller?

I am looking for a less crowded advertising platform for my Shopify store. I recently explored Google and Facebook ads, but I don't think I can compete with more established sellers. Someone sugg

Bing ad campaign: Does the keyword search volume determine the cost?

I have been looking to optimize the keywords in my ads for my Shopify store. I've migrated from Google ads to Bing ads because of its low competition for ad positions. I've been trying to optimiz

How do you reach your target audience in TikTok?

How do I decide on my target audience, set up a marketing strategy to reach them on TikTok?

Will the location of my targeted Bings ads determine the cost?

I am a recent Shopify store owner, and I have built a fun and trendy website targetting millennials and Gen Zs. I have a somewhat limited budget to splurge on an advertising campaign. I've always