Should I review my ad's keywords that generate clicks and adjust them?
Asked 2 years ago
I started my Google Ads campaign for the purpose of reaching my target audience and making my paid campaigns much more effective and stronger than they currently are. So far, I am managing to generate traffic to my page and the keywords I am currently using are generating the right number of clicks. If the ad’s keywords are generating clicks, what is the point of adjusting them when they are doing what they are supposed to? Can someone clarify this for me? Thanks.
Jolina Regin
Tuesday, October 04, 2022
Yes, if you want your ads to be successful in the long term. Its important to continuously review your keywords and monitor the status and progress of your ads.
It will help in removing the redundancy of keywords. When reviewing them, you can test and tweak them to find the right ones. You might think that some keywords are working but by reviewing you'll find that some are irrelevant or not working at all.
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