ROAS: Is it worth targeting young women on TikTok?

What are TikTok's format guidelines for ads?

Hello everyone, I tried running an advert on TikTok, but, unfortunately, it got rejected and didn't make it live. I'm not sure why my ad wasn't approved. I tried to follow the personality and voi

What is the target audience on Snapchat?

Hi, I am starting to market my Shopify store on social media and wondering what sort of audience Snapchat has and whether I should be marketing there as well?

How does Snapchat target its audience?

7 TikTok Ads Metrics E-Commerce Sellers Should Keep an Eye On

Find out how these 7 TikTok ad metrics can help you improve your online store's performance by measuring the efficacy of your advertising campaigns.

Will TikTok Ads Be Worth It for E-Commerce Sellers in 2023?

Find out if TikTok ads for your 2023 digital marketing strategy will be worth looking into if you have an e-commerce store.

How to Add Your WooCommerce Website to TikTok

Learning how to add a website to TikTok is an important part of making the most of your social media presence. Here’s what you need to know about connecting your store.

Guide to TikTok Ads for Online Store Owners

Here you'll find an overview of TikTok, how TikTok ads work, and how to create ads to drive traffic to your online store. Read it all here.

4 Simple Steps for Connecting TikTok to Your Shopify Store

Linking TikTok to your Shopify store gives you access to a new market and enhances your customers' experience of your store. Here's how to make the connection.

TikTok vs. Facebook Ads for E-Commerce (2023): Which Is Best?

Which social media platform is the best for e-commerce ads: TikTok or Facebook? We've collected all the key metrics and pros and cons to help you decide.

How do I optimize my ROAS on Facebook?

I feel like my ROAS could be doing better. Any idea on how I can optimize this?

How do you calculate the break-even point for ROAS?

How do I work out what ROAS I need to get to break even?

How to Optimize ROAS & Lower Break-Even Point: 7 Techniques for Dropshippers

Learning how to optimize ROAS is an important task for any dedicated dropshipper. Here are 7 of the techniques you can use to boost your return on ad spend.

ROAS vs. ROI: Differences, Use Cases, and Examples

ROAS and ROI are two metrics used to determine if a company’s investments are paying off. Here’s how they differ.

Calculate Your Amazon ROAS With This Simple Formula

Learn how to calculate your Amazon ROAS using a simple formula with an example to show you exactly how it is done.

8 Ways To Increase Organic Traffic To Your Online Store

Learn the best ways to increase your traffic to your online store, as well as learning the difference between organic and direct traffic.

How do you run a successful Instagram ad?

Hi everyone, I'm assuming that Instagram would be a great place for marketing my business and its products. However, I'm not sure I know how to do this, and I'm worried that I end up wasting mone

Does the CPC determine how much I should spend on a Bing ad campaign?

I am looking to dedicate a budget for my WooCommerce store advertising campaign. But not sure how to determine the cost. Hopefully, it will be more cost-effective than Google ads. Which advertis

Snapchat vs TikTok in 2023?

Which is the better platform for ads?

How do you increase the swipe-up rate for Snapchat?

What makes a good Snapchat ad that can be optimized and improve the Swipe-up rate?

Is Snapchat optimized for Google pixel?

Hi, does Google Pixel work with Snapchat? Thanks.