How do I reduce my CAC?

You can bring down your customer acquisition cost (CAC) with these 5 proven methods:

1. Retarget your customer base by integrating the Google Ads display network or Facebook Ads to attain customers on a low budget.
2. Utilize referral programs to acquire new customers.
3. Run Google ad campaigns by adding relevant keywords, targeting the right audience, and hitting your customer's pain points.
4. Use customized email marketing techniques to stay in touch with your customers.
5. Marketing automation techniques such as lead nurture program or email drip are also a good way to lower your CAC.