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What is the value proposition in marketing?

Asked 3 years ago

I'm looking for tips on how to write a value proposition. Can someone please give me an example?

Abeeha Qasmi

Sunday, October 31, 2021

A value proposition is a promise that brands make to deliver the best quality to their customers. It is the sentence that determines whether or not customers will visit your website. This is why it is essential to know how to write an ideal value proposition.

Here is what a value proposition statement should contain:

  1. Product relevance.
  2. Quality and benefits.
  3. Product differentiation.




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