What are the KPIs for measuring customer retention?
Asked 5 years ago
How do I measure customer retention?
Gareth Browne
Friday, November 12, 2021
There are many key points for customer retention, here's a few:
Your customer retention rate (number you keep over time)
Customer churn rate (number you lose over time)
Revenue churn rate (amount you lose over time)
Customer revenue growth rate (cash flow increases over time)
Repeat purchase ratios
Daily, Weekly and Monthly active user totals
Please follow our Community Guidelines
Related Articles

The 4 Best WooCommerce Payment Gateways to Maximize Profit
Jolina Regin
November 30, 2021

7 TikTok Ads Metrics E-Commerce Sellers Should Keep an Eye On
Ashley Stander
October 21, 2022

Google Ads vs. Instagram Ads: ROI Analysis Per E-Commerce Vertical
Luis Velez Torres
April 24, 2023
Related Posts
Can't find what you're looking for?