CPM vs. CPC: Which is cheaper for Facebook ads?

TikTok vs. Facebook: Which is better for advertising?

What are Tikok's conversion rates, CPCs, and ROI like when compared to Facebook? Can one use the same marketing strategy as one would on Facebook?

When should you scale Facebook ads?

I have been running Facebook ads, and it's been somewhat successful. But I want to figure out when I should scale my Facebook ads and how to do so.

What is the best way to calculate ROI for Facebook ads?

What would be the best way for me to calculate my return on investments for my social media: in particular, Facebook ads? Is there a good ROI for Facebook ads or does it vary from person to perso

What is a good return on ad spend (ROAS) for Facebook ads?

What would be a good estimate for the ROAS of Facebook ads? The higher the return the better, but what is a reasonable figure to expect?

Does Facebook pixel cost money?

The Ultimate Guide to Effective E-Commerce Ads

The BeProfit Blog has now created the ultimate guide for the most effective ecommerce ads. Learn everything you need in one place!

A Marketer’s Guide to CPM Across Social Media

Learn more about CPM campaigns, the costs involved, how they work in tandem with your digital marketing strategy, and how to calculate CPM.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

TikTok vs. Facebook Ads for E-Commerce (2023): Which Is Best?

Which social media platform is the best for e-commerce ads: TikTok or Facebook? We've collected all the key metrics and pros and cons to help you decide.

Using Facebook’s Dynamic Ads for Your WooCommerce Store

Want to boost your WooCommerce sales? Learn how to use Facebook Dynamic Ads to drive traffic and sales to your WooCommerce store.

Pinterest Ads vs. Facebook Ads: ROI in 2023 (for Online Sellers)

Find out how Pinterest compares to Facebook—advantages and disadvantages—plus a handy metrics comparison for online sellers to pick the right platform for them.

How to Add Facebook Pixel to Shopify

Do you wish to add Facebook Pixel to your Shopify store? Learn how to add Facebook Pixel to Shopify in this simple step-by-step guide.

Can I use Google Analytics to track Facebook ads?

Google Analytics is probably one of the most valuable programs I've used for my business ever. I was wondering if it could prove even more useful, though. Does anyone know if I can use it to trac

Does the CPC determine how much I should spend on a Bing ad campaign?

I am looking to dedicate a budget for my WooCommerce store advertising campaign. But not sure how to determine the cost. Hopefully, it will be more cost-effective than Google ads. Which advertis

What is considered to be a good CTR for a Facebook ad?

How do I know whether I have good click-through-rates?

What is a Facebook conversion ad campaign?

What is it, and do you recommend I run a conversion campaign on Facebook? If so, how do I set up a conversion ad campaign and what does it look like?

How do I optimize my ROAS on Facebook?

I feel like my ROAS could be doing better. Any idea on how I can optimize this?