Snapchat vs. Facebook ads: Which is better?
Asked 3 years ago
Which social media platform increases conversion and thus is more worth marketing on?
Abeeha Qasmi
Wednesday, November 10, 2021
Facebook has the highest conversion rate when compared to other social media platforms.
The ad campaigns work differently on the two social media giants, and here's why. Facebook targets a specific audience, but it is saturated, and its userbase is aging. On the contrary, Snapchat focuses on young individuals and can generate numerous call-to-actions. However, since Snapchat ads contain too many visuals and too little text, it isn't easy to market your services properly.
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